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MGT 325 Saudi Electronic University Management Discussion

MGT 325 Saudi Electronic University Management Discussion

Question Description

Read the attached file and based on the conceptual knowledge and understanding obtained from the readings:

1-Select a world renowned company give a brief introduction and identify the legal protection mechanisms (patents copyright, trademarks & service marks) used by it to safeguard its intellectual property.(2.5 Marks) (Max 750- Min 500 Words)

2- With a thorough research of your selected company identify and explain an incident when trade secrets were more useful than the legal protection measures identified above. (2.5 Marks) (Max 750 – Min 500 Words)

NOTE: It is mandatory for the students to mention their references, sources and support each answer with at least 2 peer reviewed journal.

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